There’s a new pour in town, and it carries Cheltenham in its name and its soul.

Dunkertons Cider Co are proud to unveil Pride of Cheltenham Ale, a beautifully balanced collaboration brewed alongside the masters at Hook Norton Brewery. Two heritage producers, one shared philosophy: let flavour lead, let craft speak.

This is an ale built with intention. Fruity at heart, confidently full-bodied, and gently lifted by the delicate echo of crystal malt, it’s a beer that settles in just as comfortably for a quiet pint as it does at the centre of good conversation. There’s depth without heaviness, character without noise. A proper, thoughtful pour.

Pride of Cheltenham isn’t trying to shout. It doesn’t need to. It nods to tradition, tips its hat to collaboration, and quietly gets on with being excellent.

Available exclusively from the Dunkertons Farm Shop, this is a local release in the truest sense: brewed with care, rooted in place, and made to be enjoyed close to home.

Pop in, pick up a bottle, and taste what happens when two great producers meet on common ground.